Meet our challenge solver - Andres Riofrio

We not only partnered with an ingredients producer to produce solutions but also ensured they had access to small and medium-sized customers.
Challenge

One of the challenges that global ingredient producers face, is servicing local markets where small and medium-sized customers need technical support, agility, and flexibility. Unlike logistical players in distribution, which focus on "moving boxes", partnering with Caldic allows principals to access market segments that are otherwise underserviced. 

Solution

As a science-based formulator, manufacturer, and distributor of ingredient solutions, Caldic North America offers a distinctive go-to-market approach. Our expertise allowed us to partner exclusively with a leading ingredients producer in Canada to service food industry customers with starches, gums, fibers, plant-based proteins, concentrates, sweeteners, and sugar-reduction ingredients. Our solutions can be a single ingredient or a system that can also be blended by Caldic and fully customized to meet our customer’s needs. Furthermore, we handle the documentation, technical and regulatory support, consolidation of samples and orders, formulations, training, and many other functions in the sales cycle so our other principal supply partners, can focus on their strategic customers while we take care of the rest.

Andres Riofrio
Andres Riofrio
Director Principal Development Team, Caldic North America "We helped leading ingredients producer access small and medium-sized customers and handled documentation and technical support so that they could focus on their strategic customers."

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