The 2025 edition of the in-Cosmetics Global concluded last week and Caldic’s global personal care teams had a lovely time in Amsterdam, presenting their high-quality solutions. A highlight of the exhibition was when the Caldic Italia team was recognized by a key principal for their hard work as a distributor!
Caldic Italia has been enthusiastically working with principal JAKA Biotech to promote their distinct portfolio of active ingredients. And their efforts bore fruit! Following an outstanding sales performance last year, JAKA Biotech awarded the personal care team with the Excellent Distributor of the Year Award 2024.
Nadia Brenna, Commercial Director Home & Personal Care, Caldic Italy, reflects on this achievement: “This recognition demonstrates our team’s agility in adapting to new trends and harnessing our deep market knowledge. It is a celebration of our success and also motivates us to keep raising the bar.”
This is not the first time JAKA has recognized the team’s efforts. The previous year, Caldic Italia had received the Wise Ingredient Award for successfully promoting a natural active ingredient at the Making Cosmetics Exhibition in Milan.
“We have built a rewarding partnership with the Chinese ingredient supplier, and this award is a testament to our efficiency and reliability as a distributor and strategic partner. Our skilled teams consistently deliver value in the personal care industry through our in-depth technical expertise and a strong commitment to excellence, enabling us to offer our customers unmatched service.”
"This recognition holds a special meaning for us because it validates the team’s hard work and passion to grow in the personal care industry. It also reflects our commitment to entering new markets and providing exceptional service to our customers, strengthening our presence, and widening our capabilities."
The success continued throughout the exhibition with our personal care teams from all over the world showcasing more than 65 innovative skin and scalp formulations for all ages at our booth. Visitors were analyzing their skin and scalp at the location and discovering the innovative formulations addressing their concerns. These solutions were created using ingredients from our principals and suppliers, effectively demonstrating their application.
All in all, both visitors and current and potential business partners provided us with an enthusiastic response - commending our formulation and market expertise.
I consumatori desiderano una cura personale efficace, etica e ricca di sensorialità. Colleghiamo la nostra expertise in formulazione a un portfolio globale di ingredienti naturali, attivi e speciali. Insieme diamo vita a concetti di clean beauty, in modo responsabile e su larga scala.
