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The Caldic Gen Z Formulation Series

beauty vlogger gen z

In 2025, with 29% ‘Generation Z’ -the newest generation born between 1995 and 2015- will grow to become the largest generation of our population. We cannot ignore the fact that this group represents a significant opportunity for the Personal Care industry. At Caldic, we have developed the Caldic Gen Z Formulation Series: a complete series of high quality multi-purpose formulations, specifically targeted to meet the demands of ‘Gen Z’. Every other week we will present a new episode covering different formulation areas. This week we present the last formulation in the series: the Blue Light Shield Mask. Please contact Michiel Kerkhoven for our Caldic Gen Z Formulation Series Book, containing all formulations and ingredients.

Episode 7: Blue Light Shield Mask

Gen Zers are frequent users of digital devices, which are often very well protected by firewalls and virus scanners. But what about protecting their skin from blue light radiation caused by these devices? The Blue Light Shield Mask is a pocket mask: a stick in small size format, that can be used on-the-go to protect skin from blue light damages. Just apply a thin veil on the skin wherever you are, at home or in the office, to give a fresh feel to the skin, while protecting it from screens blue light. Star player of this formulation is the Makigreen Blue Blocker: an active ingredient containing Lycopene and Lutein, two orange oil-soluble carotenoids with anti-oxidant properties, combined with Rice Germ Oil, to ensure a synergistic association of two carotenoids.

Blue Light Shield Mask Caldic Personal Care Solutions
Curious about the Blue Light Shield Mask?  Please contact Michiel Kerkhoven for more information about our ingredients portfolio, formulation support or other questions.


Episode 6: Relaxing Fragrance Drops

The Relaxing Fragrance Drops is a perfume in drops with relaxing properties. Use a few drops to improve well-being before sleep and you will feel immersed in a lavender field. The formula contains Makigreen LCS, a vegetable , sustainable and biodegradable solubilizer that can solubilize many different oils and perfumes in water;  Amigum, a 100% natural derived gelling agent, is used as stabilizing agent. Cosmeherbest, a Passiflora Extract,  is used to relax the skin: this active ingredient can normalize the circadian rhythm, which helps the skin in recovering from daily aggressors and UV-rays exposure. Amigum ER has a unique smooth and moisturizing texture. 
Woman sleeping because of Relaxing Fragrance Drops


Episode 5: All-in-one Genderless Lipstick

The All-in-one Genderless Lipstick with inclusive shade is suitable for all skin types and colors and gives a radiant shine to the lips. It is long lasting with special patented “green” technology silicones and has a great texture thanks to the PMMA substitution. Thanks to the hemp seed oil emulsifier, the lipstick is creamy,  the color dispersion is improved and it has all the benefits of hemp seed oil. This results in a very comfortable lipstick that lasts all day long.

All-in-one genderless lipstick

Episode 4: Biphasic Sun Care Spray

This Biphasic Sun Care Spray has been developed to protect the skin in three different ways: from UV-rays, pollution and it also acts as anti-aging product. The light-weight formula has to be shaken to create an emulsion. When sprayed onto the skin it adds a complete defense from UV-rays thanks to the chemical organic filter, BEMT-S. Galesan C, an alternative to volatile silicone, is used to improve texture. Protectami, an extract from brown algae from Mediterranean sea, works as antipollution and anti-aging active ingredient.

biphasic sun care spray

Episode 3: W/S Sensorial Foundation

The W/S Sensorial Foundation is a medium-low viscosity and highly sustainable foundation with a light texture that is easily absorbed. The natural silica beads guarantee high sensorial properties and sebum absorption performance. Thanks to these sebum absorption properties, oily skin issues - typical for a (very) young skin – are reduced to a minimum. The combination of emulsifiers, powders and treated pigments provide a strong mattifying effect, resulting in improved skin complexion appearance.

W/S Sensorial Foundation

Episode 2: Refreshing Highlight Serum

Gen Z is the first digital-native generation that is confident in their self-expression with an emphasis of being ‘being yourself’. They also have a preference of selecting natural bio-engineered brands that meet their needs for individuality and sustainability. The Refreshing Highlight Serum is a perfect fit to these needs, as it contains the ultimate mix of ingredients from our portfolio, including encapsulated pigments for a healthy glow, argan oil for emollient and conditioning properties, and anti-aging agents. 

Refreshing highlighting serum

The formulation helps to increase radiance, improves and evens out the skin complexion – not only for facial applications. It can also be applied to the delicate skin around the eyes, or to the body. 
When rubbing it off on the skin, the by Tagra encapsulated pigment  “pops out”, providing a shiny golden color which results in a radiant and recharged skin. The serum has a watery texture that is rapidly absorbed, leaving the skin hydrated and ready for the next steps of skincare routine.

Episode 1: Protect & Bronze Sun Care SPF 30

This formula ensures protection against UV-rays, while leaving a ‘glowy’ veil on skin and has additional benefits including a silky and smooth feel. With Gen Z’s being highly conscious of UV rays’ negative impact, while at the same time wanting to look their best at all times, this formulation is the perfect fit covering several of their needs. The Protect & Bronze Sun Care SPF 30 formulation includes a wide range of our specialty raw materials, including a sensorial natural emulsifier and the latest addition to our portfolio - our BEMT-S UV filter from AsTech. 
Sun care formulation Protect & Bronze